Domain Management

April 28, 2013 by · Leave a Comment 

Domain Asset Management (DOAM) is a business practice that involves the development and maintenance of domains for or within an domain-management-450organization. In our case we limit our Domain Asset Management services to two key areas:

1. Domain Development:

Weather the purpose is for lead generation, SEO strategy or for a client’s core web property TJC Asset Management’s goal is marketing focused web design. In business, website design should enhance and support web site goals rather than be the goal. Design involves much more than just stunning visuals, and visual design should never be the single most important aspect of web development. The same goes for usability, code, body copy, etc. Each piece of the “website puzzle” must serve a purpose. A design that forsakes the big picture for the sake of one or two aspects without an extremely good reason is forsaking the purpose.

Success comes not when you love how your website looks, but rather, when your users interact in a meaningful way and produce measurable results. Unlike boutique designers who’s goal is to wow with visuals, we are website architects. We focus on analyzing the structure of a website and develop sites that enhance rankings, usability and ultimately the bottom line.

2. Domain Maintenance

Once a domain is fully developed the work doesn’t end, it truly begins. Services TJC Asset Management typically provided under domain maintenance includes but is not limited to:

a. Domain Renewals & Privacy Settings
b. Content Updates
c. Technology / Module Updates
d. Traffic Analysis & Strategy
e. Data / Database Backups
f. Load Time Optimization
g. Spam & Malicious Code Oversight & Removal
h. Analytics Reviews & Recommendations

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